Monday, February 12, 2007

It's Not Just for Eyetalians Anymore

Frank,

I will cut you all the slack you need. Just try to explain to me how you spent so much time in my castle and never told me about the WWII induced replacement for peanut butter which your forebears invented. I mean, what's a man to think? My ire will become irenic if you can come up with even the thinest of excuses.

Update:

Nutella is a wildly popular food which all Italians eat but no one talks about. They don't talk about it because it doesn't occur to them to do so. They are too busy eating it. Nutella is to Italians what peanut butter is to Americans and vegemite is to Australians- delicious, healthy, easy to for a quick snack on bread and other things.

Nutella was born in the autumn of 1945. At the time, cocoa was in short supply due to war rationing, and chocolate was a delicacy limited to a lucky few. So Pietro Ferrero mixed cocoa with toasted hazelnuts, cocoa butter and vegetable oils to create an economical chocolate spread. Four years later, the recipe was made more creamy to simplify it's "spreadability". It's famous name is quite international - it starts with the English word "nut" to which was added "ella." The trademark logo - with the black "n" and the red "utella" was completed in 1963. The first jar of Nutella rolled off the production line in the city of Alba April 20th, 1964.
Nutella is a spread made of sugar, vegetable oils, hazelnuts, lean cocoa, lactaide, powdered skim milk, milk proteins, emulsion, soy and "aromas".


Nutella for children: Nutella Promotes Good GradesNutella tastes delicious spread on bread. Italian mothers fix it for their children as a snack when they get home from school. Everyone grabs the nutella and bread when they are hungry at home.

The largest consumers of Nutella are Italian university students studying for finals. [Lisette, Aloise] Some students describe themselves as Nutella-dependent!

Nutella in the Work Place: Real Men Eat Nutella. Here is a correspondance between two burly manual labarors that was passed onto our food editor:


" Hi, Joe, it was nice to see you again. Hope all is going great for you at the shop! The grapevine has been whispering to me : ) Tonight we're serving KitKat chocolate on the fingers -- for variety! Do you share the Nutella at the shop... or do you just let them watch?"

Walt

" Walt, I have to thank you for introducing me to nutella. I have enjoyed it for about 8 months now. I remember the day you had it all over your fingers-- I could have sworn it was melted KitKat! I have found Nutella to be much cheaper at Costco than in the super markets. Nutella was the first food item I brought into the shop. "

Joe

Nutella Promotes World Peace, Nutella is our destiny!! Not just our destiny, but everybody's destiny!! It promotes world peace, keeps your engine runnning smooth, and saves little boys from drowning. Even the leader of the free world will attest to it's almighty powers. "Mmmm..it tastes good...."


3 comments:

KBB said...

and now it's time to find and try some decadent recipes that include Nutella. I'll be back...

Annie said...

Frank used to love hanging out with his coz' Tony because his aunt would make them Nutella on Wonderbread. Crusts cut off.

KBB said...

When I lived in Spain, I discovered that one of the tastiest and most common "snacks" was bread ( we're talking Spanish bread, as-in-kind-of-like-French-bread) with a thick slice of chocolate. You either ate it like a sandwich or piece of bread, piece of chocolate. Absolutely delicious.

Same idea, I think, as Frank's cuz' Nutella..minus the Wonder Bread, of course.